Lesson 1: Introduction to Online Review Management, we will be taking you through all you need to know about what exactly online review management is and what it means for your business. Every business is different, meaning that online review management can look a little different from business to business. However, the basics of online review management and how to succeed in this process remain the same. That’s why, in Lesson 1, you will also learn why online review management is important and who should even care about their reviews.